Essays about Marketing
Marketing refers to this type of market activity, in which the manufacturer uses a systematic approach and program-targeted method of solving economic problems, and the market, its requirements and the nature of the reaction is a criterion for efficiency
The concept of "marketing" (English) is based on the term "market" (English). This concept in its most general form implies market activity.
Marketing activities should ensure:
- reliable, reliable and timely information about the market, structure and dynamics of specific demand, tastes and preferences of customers, ie information about the external conditions of the firm;
- creation of such a product, a set of goods (range) that more fully meets the requirements of the market than the goods of competitors;
- necessary influence on the consumer, on demand, on the market, which provides the maximum possible control of the sphere of realization.
Essay examples
Essay topics
information
Company information: Company name Disney Sector Entertainment IPO date Tuesdey, 02.01.1962 Location Burbank, California, US Fundamentals and …
Company information: Company name Wal-Mart Stores Sector Retail defensive Founded 02.07.1962 Founder Sam Walton IPO …
Company information: Company name Volkswagen Founded 28.05.1937 Founder German Labor Front (Deutsche Arbeitsfront, DAF) Sector Autos Location …
Company information: Company name Vodafone Sector Telecommunications Founded 1991 Location London (head office) Newbury, Berkshire, England (registered …
Uber Uber is a privately-owned company headquartered in San Francisco, CA. It was established in 2009 under the name ‘UberCab’ by Garrett Camp and Travis Kalanick, and it is one of the first successful transportation startups to grace the modern world. This enterprise is probably …
Company information: Company name Toyota Sector Autos Founded 28.08.1937 Founder Kiichiro Toyoda Location …
Company information: Company name Starbucks Sector Coffee shop Founded 31.03.1971 Founder(s) Jerry Baldwin, Zev Siegl, Gordon Bowker IPO …
Company information: Company name Sony Corp. (Sony Kabushiki Kaisha) Sector Conglomerate (consumer electronics, semiconductors, video games, computer hardaware etc.) Founded 07.05. 1946 (Tokyo, Japan) Founder(s) …
Company information: Company name Samsung Electronics Sector Conglomerate (finance, hospitality, information and communications technology, medical and health care services) Founded 01.03.1938 Founder …
Company information: Company name PepsiCo Sector Beverages, Food processing Founded 28.08.1898 (New Bern, North California, US) Founder Caleb …
Company information: Company name Panasonic Sector Electronic, Semiconductors, Home appliances Founded 13.03.1918 Location Osaka, Japan Fundamentals and financials …
Company information: Company name Nokia Sector Communication equipment, Entertainment Founded 12.05.1865 Founder(s) Fredrik Idestam, Leo Mechelin IPO date …
Marketing Strategy, Its Tasks, Goals, and Content In the modern world, there is a steady trend of growth and amplification of enterprises in completely different spheres. The level of competition is also increasing. To develop and optimize the business, you need to make maximum efforts, …
Many entrepreneurs make the mistake of equating marketing research with the usual collection of information and analysis. The difference is that the main task of the research is to find methods to solve the problem that has arisen or to draw up an accurate amplification …
How to Develop a Marketing Plan The marketing plan is a document, a crucial part of the crew’s strategic amplification plan, in which market goals are set and methods for their achievement are indicated. The strategic marketing plan, developed for 3 to 5 years, contains …
Company information: Company name Nike Sector Manufacturing apparel and furniture, Accecories, Sports equipment Founded 25.01.1964 Founder(s) Bill Bowerman, …
Company information: Company name Netflix Inc. Sector Entertainment Founded 29.08.1997 Founder(s) Reed Hastings, Marc Randolph IPO date …
Company information: Company name Microsoft Sector Application software IPO date Thursday, 13.03.1986 Location Redmond, Washington, US Fundamentals …
Company information: Company name McDonald’s Sector Restaurants (Fast food restaurant) Founded 15.05.1940 Founders Richard and Maurice McDonalds, Ray …
Company information: Company name Yum! Brands Sector Restaurants Founded Sanders Court & Cafe: 20.03.1930 Founder(s) Harland Sanders IPO date …
Company information: Company name IKEA Founded 1944 Founder(s) Ingvar Kamprad Sector Retail Location …
Company information: Company name Hewlett-Packard Founded 01.01.1939 Founder(s) William Redington Hewlett and David Packard Sector Computer hardware, Computer Software, IT services, …
Company information: Company name Alphabet Class A Shares Founded 04.09.1998 Founder(s) Larry Page, Sergey Brin Sector Internet, Software, Computer hardware …
Company information: Company name Facebook Founder(s) Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes Founded 04.02.2004 Sector …
Consumer Behaviour and Its Peculiarities Consumption behaviour is intention and actions of buyers in the rialto of outgrowths, which ultimately lead to a decision to buy a product, to refuse an acquisition, or to postpone it. It should have a certain incentive, without which the …
Company information: Company name Coca-Cola Founded 08.05.1886 Founder(s) John Pemberton (Coca0Cola), Asa Griggs Candler (Coca-Cola Company) Sector FMCG (Beverage) …
Company information: Company name Caterpillar Sector Heavy equipment, Engines, Financial services IPO date Monday, 02.12.1929 Location Peoria, Illinois, …
Company name Apple Sector Computer hardware IPO date Friday, 12.12.1980 Location Cupertino, California, US Fundamentals and financials …
Company information: Company name Amazon Sector Retail apparel ans speciality IPO date Thursday, 15.05.1997 Location Seattle, Washington, US …
Newspaper has been one of the first mediums of mass media. Its popularity grew over the time and even as we have plunged into the world of internet, newspaper continues to be preferred by the masses. Newspaper is a power house of information. It contains …
Find extra essay topics on Essays about Marketing by our writers.
Purpose
The purpose of marketing is to generate revenue for a brand, company, or organization. Marketing professionals and teams achieve this through the execution of strategic digital activities that drive traffic, qualified leads, and sales, in direct collaboration with their sales team.
Goals
What are the goals of marketing? Broadly speaking, the goals of marketing can be broken down into five main areas: to raise brand awareness, to generate high-quality leads, to grow and maintain thought leadership, to increase customer value, and to empower your colleagues to become brand ambassadors.
Marketing blogs
- Contagious: Why Things C...
- Building a StoryBrand: Clarify Y...
- This is Marketing: You Can...
- Everybody Writes: Your Go...
- The 1‑Page Marketin...
Marketing books
- Search Engine L...
- ReadWrite
- TechCrunch
- SEO Book
- mashable