Essays on Google

Essays on Google

Technology is so relevant in today’s day in age that it’s hard to believe only less than 25 years ago, Google was invented. Larry Page and Sergey Brin originally launched the search engine in 1995 as “Backrub”, but since then the company has taken off and now employs over 80,000 people. Google is used by billions of people worldwide and is an industry leader through and through, topping Fortune’s Best Companies to Work For list 6 years in a row and having almost 90% employee satisfaction alongside a 4.4/5 rating on Glassdoor. This tech giant embodies positive organizational behavior to hire and retain high-performing, creative employees. The benefits Google provides their employees strongly reflect the self-determination theory which says employees are motivated through the fulfillment of 3 needs; competence, autonomy, and relatedness.

Google fulfills the need for competence right after being hired, as the hiring process is quite rigorous and is used to essentially weed out the lower performers. Candidates need to endure 5 interviews and be asked out-of-the-box questions to gauge creativity and quickness. Once hired, employees are strategically placed into teams by individual strengths and chemistry. This builds their feeling of competence by letting each employee know they are unique parts who all have something of value to contribute, with a team that compliments them and will build on their ideas. If they run into any problems, there is a ‘Googler to Googler’ (G2G) network which includes thousands of employees eager to help each other learn and improve their skills. The company has also made sure to view failure as a learning tool and an essential part of product development, instead of deterrence. According to the article, Employees are rewarded for their failures and actively encouraged to ‘shoot for the moon, removing all ridicule and fear of punishment associated with failure which hinders success. The goal is to keep employees motivated throughout the whole process by making them feel competent and happy to finish what has been started.

A huge part of the company’s culture is its flexibility in allowing employees to work how and when they want, giving them autonomy. There is ample vacation time starting at 3 weeks which increases the longer you’re with the company and plenty of flexibility in weekly scheduling. Google even encourages but does not require, employees, to spend up to 20% of their working time on their own individual ideas. Managers give employees the freedom to find inspiration and get creative within the workplace by also providing soundproof nap pods, bowling alleys, eccentric office spaces, and other fun activities to keep them engaged. Benefits such as these allow employees to feel independent and in control of their environment.

Google realizes the importance of building a sense of community in the organization and has designed every building with that in mind. One of the most popular perks is 3 free meals a day with numerous micro-kitchens placed throughout the Google campuses, this saves employees from wasting time having to decide where to go and allows them to spend time with their peers building relationships. This company fulfills the need for relatedness in just about every aspect of its culture; from the initial start in teams, the help provided by the G2G network, and all the fun activities given at everyone’s leisure, it’s difficult to not feel connected working for this company. Google has done a remarkable job in keeping employees motivated through the self-determination theory in fulfilling their needs of competence, autonomy, and relatedness.

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YouTube: Business Details, Marketing Strategies And Analysis

Company information: Company name     Alphabet Inc (Google Inc) Sector                      Internet, Video hosting service Founded                 14.02.2005 Founder(s)            Steve Chen, Chad Hurley, …

Words 48
Pages 1
Google: All Business Details, Marketing Strategies And Analysis

Company information: Company name     Alphabet Class A Shares Founded                 04.09.1998 Founder(s)              Larry Page, Sergey Brin Sector                      Internet, Software, Computer hardware …

Words 704
Pages 3
Analysis of Organisational Culture at Google

1.Introduction Analyzing an organization is no more than studying first its genesis its mottos and beliefs and the future it holds for the society that it resides in. For most companies, an organization is neither a science nor an art; it’s an oxymoron. It is …

Words 3974
Pages 16
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Google’s Market Analysis

Abstract This paper takes Google’s business strategy as a starting point to examine how it is competing in the one-cloud, many-screen market. The paper set out the performance of Google in relation to its main competitors from 2006 until 2013. It conducts an economic analysis …

Words 2662
Pages 11
Case Study: An Analysis of Google Inc

Introduction A case study approach is used in analyzing the sustainability of effective staff training and development in the workplace. Google Inc was chosen as the case study subject because the company had been twice voted as ‘Best Company to Work for in America’ in …

Case StudyGoogle
Words 3220
Pages 13
Internal Analysis of Google?

Introduction Google is one of the largest companies in the US having a worth of 23 billion with soaring share prices and soaring heights of profits. Google’s fame is not only related to its search engine and advertising services but also with how it treats …

GoogleHewlett PackardInnovationInternet
Words 2057
Pages 9
Google’s Success: Why Its Culture Is the Cause

Google’s culture is what defines its leadership style, power structure, motivation theories, and its employees’ commitment to the company. Google states on its own website “though Google has grown a lot since it opened in 1998, we still maintain a small company feel. At lunchtime, …

Words 1493
Pages 6
AT&T: Google Fiber Demands Government Favors

In a strongly-worded  posted to its website this week, AT&T accused Google's Fiber division of seeking government favors and failing to follow through on its plans to offer high-speed broadband and wireless Internet."Instead of playing by the same rules as everyone else building infrastructure, Google Fiber …

Words 311
Pages 2
Why Is Google Making This Move

For Google, maintaining itself as a search leader as wireless Internet access grows is extremely important since this is one area with extremely high growth prospects. The mobile phone is poised to become one of the most prevalent ways to access the Internet, analysts say, …

Words 885
Pages 4
Alphabet’s Nest Said to Face Restructuring Months After Co-Founder’s Departure

pressured internet-of-things company Nest will undergo a reorganization, Nest Labs, which makes smart thermostats and smoke detectors, will see its platform developers become part of Google's internet-of-things team, in a unified division headed by Hiroshi Lockheimer, Fortune reported. It comes after , a voice-activated connected home device, similar to …

Words 144
Pages 1
6 Things You Need to Know About Google Fiber

has slowly been spreading to U.S. cities, and will bring it to five additional ones. Its goal is to reduce the cost and increase the availability of high-speed internet.Related: Fiber’s development, however, has been slow, to say the least. But this latest acquisition by Google and its …

Words 573
Pages 3
4 Ways to Find Out How People Found Your Site on Google

As anyone familiar with Google Analytics knows, the platform has kept its keyword data hidden for some time. A number of years ago, it was possible to understand the exact words users searched to find your site, but in 2011, Google began witholding that information, and much …

Words 555
Pages 3
3 Things You Probably Don’t Know About Google Adwords

I get asked all the time about . For the uninitiated, Adwords are the ads on the top and side of Google when you enter in a search. Entrepreneurs are always wanting to rank their website at the top of every search, but there are …

Words 751
Pages 4
10 Inspiring Quotes From People Featured as Google Doodles

Google occasionally alters its recognizable logo to celebrate specific events and holidays. These illustrations, known as Google Doodles, were actually conceived of before the company was incorporated. The first Google Doodle acted as a fun “out of the office” message when Google founders Larry Page …

Words 283
Pages 2
What Google Doesn’t Want You to Hear About Link-Building for SEO

Search engine optimization (SEO) is intimidating to the casual observer. Not only is it a field that demands knowledge of hundreds of individual variables that contribute to the ranking algorithm, it also bears a noteworthy risk: Practicing this strategy improperly could end up setting you back more …

Words 1140
Pages 5
What to Expect at Google’s Oct. 4 Event

Four months ago, Google CEO Sundar Pichai went on the record to say that his company , and would instead continue to rely on partnerships to manufacture the devices.Those partnerships will bear new fruit on Oct. 4, when Google is expected to unveil the latest version …

Words 653
Pages 3
Web search engine SWOT Analysis for Google

They illustrate their care and concern for their employees y providing; on-site physicians and nurses, convenient medical services, and comprehensive health care coverage. The staff and their families are covered with SWOT ANalysis for GOOGLE By resurrection’s parents get time off and some extra spending …

GoogleSwot Analysis
Words 621
Pages 3
The employees of Google

The lecture by Jim Kouzes to the employees of Google provides a clear insight into the effort required to be a better leader by discussing some key ideas from his book ‘The Leadership Challenge’. Jim with his friendly and interactive style in addition to his …

Words 284
Pages 2
The Definitive List of Google Search Easter Eggs

Today, anyone with an Internet connection has damn-near real-time access to nearly all the information in the world. That’s a truly astonishing thing, especially for those of us who had to Dewey Decimal our way to certain information. Still, it’s easy to take the modern-day …

Words 1374
Pages 6
Halloween Google Doodle Game

For years, Google has , and this year’s comes with a special treat – an addictive game. In it, a tiny adorable cat named Momo (one inspired by a Google Doodler’s own cat) tries to rid a Magic Cat Academy of mischievous ghosts — and …

Words 328
Pages 2
Rhetorical Analysis Is Google Making Us Stupid? by Nicholas Carr

Ever imagined a world without Google? Have you ever asked yourself how our grandparents managed studies without Google? How did they go about reading the long the long texts letter by letter without the option of skimming through them? Were there other reading techniques that …

AdvertisingInternetIs Google Making Us Stupid
Words 1019
Pages 5
Taking Aim at Google, Facebook Builds a Mobile Search Engine

Facebook is getting into the Googling business. The social network is currently building a search engine that will enable users to look for shareable links within Facebook as opposed to rummaging elsewhere online and then pasting web addresses back into a status update box. Techcrunch …

Words 223
Pages 1
Take Yourself On A Virtual Reality Adventure With Google’s Daydream View

From today, Google’s new Daydream View, a comfortable and easy-to-use virtual reality headset will be available on the Google Store and at retailers across five countries.The small yet powerful headset lets you interact with the virtual world the same way you do in the real …

AdventureGoogleVirtual Reality
Words 328
Pages 2
Swot Analysis Of Google Company

• Google is one of the premier internet search engines that is being used today. Their search engine was originally nicknamed “BackRub” because the system checked backlinks to estimate a site’s importance. This results into internet users to be more at ease whenever they are …

GoogleSwot Analysis
Words 747
Pages 3
Swot – Analysis Google Inc.

Google because for me it is a very interesting company and one of the world ‘s biggest and most successful ones. The first thing that everyone comes to mind, hearing the word Google, is search engine. But Google is much more. One of their strengths …

Words 1683
Pages 7
How Google Changed the Internet

How Google Changed the Internet Trying to find something on the internet used to be a challenge many years ago, today Google dominates the search engine world. Google has changed not only the way the United States uses the internet, but also how the world …

Words 1679
Pages 7
Analysis Of Google

With a stellar growth in the number of users, Internet changes the way of advertising. Not a quote – see Referencing Guide The Search industry, which accounts for the largest portion of Internet advertisement, becomes one of its most eye-catching sectors. This essay, based on …

Words 1040
Pages 5
Strategic Information Systems In Google

Privacy is an important social issue involved in information society. Privacy deals with the collection and use or misuse of data. Data is constantly being collected and stored on each of us. This data is often distributed, sold or used without our knowledge. Privacy of …

ComputerGoogleInformation SystemsPrivacy
Words 488
Pages 2
Google – Quality of Work Life

Google was established by Larry Page and Sergey Brin in 1998. It is a web search engine from which can find information in many different languages (and translate between them), check stock quotes and sports scores, find news headlines and look up the address of …

Words 691
Pages 3
Google Inc.

The internet in China was controlled through both the government censorship and self-censorship. Google suffered a lot of competition from Baidu – a Chinese search engine company that had an upper hand due to its origin, since the internet content getting in and out of …

Words 506
Pages 3

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Google LLC is an American multinational technology company that focuses on artificial intelligence, search engine, online advertising, cloud computing, computer software, quantum computing, e-commerce, and consumer electronics.

September 4, 1998, Menlo Park, CA


Mountain View, CA


Sundar Pichai (Oct 2, 2015–) Trending


YouTube, Kaggle, Fitbit, Google AdMob, Dialogflow, Google UK, Google Nest, Google China


Larry Page, Sergey Brin


Larry Page, Sergey Brin


Larry Page, Sergey Brin


181.7 billion USD (2020)

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