Essays on Nokia

Essays on Nokia

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We've found 68 essays on Nokia

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The target market of Nokia

The target market of Nokia is the college students who are mainly aged from 18 to 25 years old. They are selected as the target customers because they have great potentials for the mobile phone category. The target market of college students is based on the …

MotorolaNokiaTarget Market
84 views
Words 1013
Pages 5
Strategic Positioning and Future Prospects for Blackberry

Black Berry’s success is primarily based on the fact that it positioned itself away from the major players such as Nokia, Motorola and Sony Ericsson. Yes Black Berry does have a distinctive market position, which has been one of the main reasons that they have …

CompetitionFutureInnovationNokia
78 views
Words 90
Pages 1
Nokia  Business Analysis

Introduction: One of the most important concepts in the orbitational research which is the firm performance. Firm performance is the measure of performance of a company that may not depends on the efficiency of the company by itself, it depends on the markets also. It …

Business AnalysisNokia
70 views
Words 2940
Pages 12
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Nokia’s Mission Statement

Nokia Nokia’s Interim Report (2013) showed a decline in the first quarter for group net sales, device and services net sales and networks net sales. Therefore, it comes as no surprise that Nokia’s mission statement places a strong emphasis on shareholder value and social responsibility …

Mission StatementNokia
62 views
Words 596
Pages 3
Organizational Behavior, Mintzbergs Managers

Introduction The theory our group will be discussing and explaining in depth is the leadership styles of top management using Mintzberg’s managerial roles. Mintzerg named ten different roles, all separated into three categories. The first category is interpersonal. This includes figurehead, leader, and liason. The …

BehaviorEntrepreneurshipMicrosoftNokia
58 views
Words 3806
Pages 16
Vertu Case Study

It operated a luxury mobile phone brand called Vertu, founded by Frank Nuovo in the late 1990s, which pioneered the luxury mobile phone market by using precious materials such as diamonds, sapphires, titanium and exotic leather for phone production. The company enjoyed impressive growth in …

Case StudyIphoneMicrosoftNokia
52 views
Words 8557
Pages 35
Motorola Failure

Motorola Mobility, the ailing cellphone maker that Google bought in May, told employees Sunday that it would lay off 20 percent of its work force and close a third of its 94 offices worldwide. The cuts are the first step in Google’s plan to reinvent …

InnovationIphoneMotorolaNokia
47 views
Words 1185
Pages 5
4p’s on Marketing

Product Nokia’s main product is mobile phone and it has a wide range of product portfolio including over a hundred devices. Nokia has produced the first mobile phone with the antenna inside, the first built-in camera, the first changeable faceplate or short-message chat function and …

MarketingNokia
44 views
Words 1326
Pages 6
Why has segmentation been a successful marketing strategy for Nokia?

1)      Why has segmentation been a successful marketing strategy for Nokia? Market segmentation is essentially a marketing tool which purpose is to “allow your marketing/sales program to focus on the subset of prospects that are “most likely” to purchase your offering” (www.businessplans.org). Nokia understands this …

MarketingMarketing StrategyNokia
43 views
Words 116
Pages 1
Sony’s Environment Analysis

Executive Summary Sony Corp. acquired Ericsson’s shares in their 50-50 joint venture Sony Ericsson early this year and rebranded it into Sony Mobile, a wholly own subsidiary of Sony Corp. The aim of this audit is to analysis current situation of Sony Mobile and suggests …

EnvironmentIphoneNokia
42 views
Words 5272
Pages 22
A SWOT analysis for Nokia

In this part of my investigation I am constructing a SWOT analysis for Nokia. I will have to analyse the external factors that may prevent Nokia from re-launching WAP enabled mobile phones onto the market. SWOT Analysis What is a SWOT analysis? A SWOT analysis …

NokiaSwot Analysis
41 views
Words 1339
Pages 6
Financial Analysis of Nokia

Introduction of Nokia Nokia, one of the leading brands in mobile phones, was started by a mining engineer, Fredrik Idestam, in 1865 by making paper from wood pulp mill; a second paper mill was built on Nokianvirta river that gave birth to the present name …

Financial AnalysisNokia
40 views
Words 3080
Pages 13
Total Quality Management In Honda And Nokia Companies

Total quality management summarizes the essential points in managing a business effectively. Effective business management means providing excellent service or products to the consumers, maintaining good atmosphere among workers and making the business dynamic and growing. Dr. W. Edwards Deming can be considered as the …

HondaNokiaTotal Quality Management
38 views
Words 1113
Pages 5
Bharti Airtel Outsourcing

* Bharti Airtel aimed to be a low cost provider in the highly capital intensive telecom industry. They needed to keep pace with the rapid growth of their customer base, which was growing at almost 100 percent per year. Their strategy was to acquire new …

AirtelIbmNokiaOutsourcing
37 views
Words 1096
Pages 5
Perodua Swot

The macro-economic situations are leading to lower sales for all automobile manufacturers I Strength – being affiliated with a Japanese carmaker and indirectly linked to Toyota, the No. Remake in the world. Provides access to new technology, enables regular product updates and brings production efficiencies …

NokiaRetailSwot Analysis
37 views
Words 210
Pages 1
Mission Statement of FedEx

FedEx Ground has annual revenue of 6 Billion dollars and a workforce of 70,000 including a ground fleet of 20,000. FedEx Ground has also surpassed FedEx Express by shipping an average of 3 Million Packages per day. Some items that are considered to differentiate them …

EntrepreneurshipFedexMission StatementNokia
29 views
Words 470
Pages 2
Motorola Inc.

Motorola Phone Company is among the best performing companies in the telecommunication industry. This research paper analyses the Motorola by carrying out a PEST analysis and a Porter’s five force industry analysis. The paper aims at looking at the issues affecting Motorola within the context …

MotorolaNokiaTelecommunication
29 views
Words 87
Pages 1
Nokia Lumia: SWOT analysis

Strengths Nokia Lumia 1020 with the 41-megapixel camera can take photos and video that no other smartphone can match. “With 1020 you’ll shoot your pictures in super-high-resolution so you can zoom in as close as you want”, this is one of the ways in which …

NokiaSwot Analysis
25 views
Words 992
Pages 4
Strategic management – Nokia

Nokia Mission Nokia’s mission is simple: “Connecting People. Our goal is to build great mobile products that enable billions of people worldwide to enjoy more of what life has to offer. Our challenge is to achieve this in an increasingly dynamic and competitive environment.” The …

CompetitionNokiaStrategic Management
24 views
Words 3176
Pages 13
Case16 Alarm Ringing: Nokia in 2010

Strategic Management Case Analysis Firm Analysis Roy L. Simerly Department of Management 3106 Bate East Carolina University Greenville, NC 27858-4353 (252) 328-6632 (Work) (252) 328-4094 (Fax) simerlyr@mail. ecu. edu Strategic Management Case Analysis Firm Analysis Abstract This is the second part of a two part …

InvestmentNokia
23 views
Words 3560
Pages 15
Compative Study on Nokia and Samsung

Introduction Overview of Industry as a Whole In today’s world, most people communicate through the use cellular phones. It’s hard to believe that fifteen years ago cell phones were a rarity. Below is a history chronicling the dawn of the cell phone to its current …

AdvertisingMultimediaNokiaSamsung
22 views
Words 5678
Pages 23
Nokia: Business Details, Marketing Strategies And Analysis

Company information: Company name     Nokia Sector                      Communication equipment, Entertainment Founded                 12.05.1865 Founder(s)               Fredrik Idestam, Leo Mechelin IPO date …

BusinessMarketingNokia
20 views
Words 599
Pages 3
Essay On Problem Solving Techniques Used By Few Organisations

Acknowledgement An old Chinese proverb says; When eating your bamboo sprouts, remember the man who planted them. Now that our sprouts are ready to eat, it is time for us to express our deepest gratitude to all those to have made this possible. We wish …

Coca ColaNokiaPepsiPepsicoProblemXerox
19 views
Words 111
Pages 1
Motorola Mobility/Mgt 521

Business Analysis Part I – Motorola Mobility MGT/521 University of Phoenix Business Analysis Part I – Motorola Mobility Deciding whether or not to invest in Motorola Mobility Holdings Inc. (MMI) requires critical and creative thinking. Research provides a greater understanding of business trending in order …

MotorolaNokia
19 views
Words 1454
Pages 6
Samsung Offers Financial Incentives to Stem Note 7 Bleeding

Samsung Electronics on Thursday offered financial incentives for U.S. and South Korea customers who exchange Note 7s for other products or refund them, as the tech giant scrambles to shore up its reputation in the wake of a damaging safety crisis.The consumer electronics company is …

NokiaSamsung
18 views
Words 625
Pages 3
Apple Case Study 1

Apple Table of Contents: I. Introduction II. Opening Case III. Competitor Analysis IV. Sales Analysis V. Profitability Analysis VI. Cross Elasticity of Demand: Competitors v/s iPhone VII. Demand, Cost and Pricing VIII. Pure competition, Monopolistic Competition & Oligopoly IX. Conclusion X. References I. Introduction Apple …

Case StudyIphoneMicrosoftNokia
17 views
Words 4976
Pages 20
Culture, Goal-Oriented Communication (Leadership)

Culture, Goal-Oriented Communication (Leadership), and A Fast Growing Organization: the case of Samsung Electronics Hur, Chulboo, Professor Emeritus, Myongji University, Seoul, Korea and Adjunct Professor of Business Management, Yanbian University of Science and Technology, Yianji, Jilin, China Mobile phone 010-9872-7492, e-mail: chulhur@hotmail. com and cbhur@mju. …

CommunicationNokiaSamsungTelevisionToyota
16 views
Words 9128
Pages 37
Vertu Luxury Branding

VERTU presentation for “Branding for Luxury Products” course. HISTORY The VERTU originally started in 1998 in Great Britain, now wholly owned subsidiary of Finnish company Nokia. The same year founder and Chief Designer, Italian Frank Nouvo began putting his ideas for Vertu on paper and …

BrandCustomerNokia
16 views
Words 3517
Pages 15
Strategic Analysis of Nokia Corporation

INTRODUCTION Nokia is a well known brand in the world of mobile communication and it is the world leader in the industry because of its history, name, reliability and unique products and provision of protected solutions. It is one of the most well-known companies and …

CorporationNokia
16 views
Words 2933
Pages 12
Strategic management report Nokia company

The corporate strategy of Nokia management has witnessed marvelous success in the field of mobile communications. Its success lies in Nokia’s achievement of the key position in the cell phone market. Nokia is expanded through all the international markets including Europe, Asia-Pacific, Middle-East, Africa, China …

NokiaStrategic Management
16 views
Words 559
Pages 3

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Nokia Corporation is a Finnish multinational telecommunications, information technology, and consumer electronics company, founded in 1865. Nokia's main headquarters are in Espoo, Finland, in the greater Helsinki metropolitan area, but the company's actual roots are in the Tampere region of Pirkanmaa.
Founded

May 12, 1865, Tampere, Finland

Headquarters

Espoo, Finland

CEO

Pekka Lundmark (Aug 1, 2020–)

Subsidiaries

Nokia Networks, DeepField, Inc., Nokia Bell Labs, Nokia (Ireland ) Ltd., Novarra Inc.

Revenue

23.33 billion EUR (2019)

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