Last Updated 06 Jan 2022

Lenovo: SWOT analysis

Category Ibm, Lenovo, Swot Analysis
Essay type Analysis
Words 310 (1 page)
Views 155
Table of contents
Lenovo: SWOT analysis

Strengths/Weaknesses

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  1. Vertical integration
  2.  Knowledge of China’s market
  3. Low cost production
  4. Strong patents portfolio
  5. Competency in mergers and acquisitions
  6. Synergy of knowledge and diverse workforce
  7. Poor brand perception in the developed economies
  8.  Low differentiation
  9.  Commodity (computer hardware) products

Opportunities/Threats

  1. Growing India’s smartphone market
  2. Growth of tablets market
  3. Obtaining patents through acquisitions
  4. Tablet market growth
  5. Profit margin decline on hardware products
  6. Slowing growth rate of the laptops market
  7. Saturated smartphone markets in developed countries
  8. Rapid technological change
  9. Intense competition

SWOT Analysis of Mtn Group

Strength

  1. Support sales activities by understanding customer's business
  2. Strong brand name
  3. Good brand visibility and advertising

Weakness

  1. Limited global operations
  2. Severe price competition in the market

Opportunity

  1. Up to date information on competitor's activities
  2. Growing mobile and internet market across the globe

Threats

  1. Too many expansions can lead to loss of focus
  2. Mobile number portability may hamper growth

In the society which with a fast economic development and it’s getting very competitive in the marketing, if a company wants to exist and develop, a good strategic plan is very important to help the company win in the competitive marketing. As a strategic plan department manager, the ability of make strategic plan is very important. But how to make a good strategic planning for a company? So analysis the external environment is very helpful to managers achieve a greater understanding and appreciation of the external environment, leading to improvement in long-term and strategic planning; highlighting of the principal external environmental influences generating change and anticipation of threats and opportunities within a timescale of long enough duration to a response to be considered. Also the tool which called PESTLE analysis is good for analyzing the external environment. But what is PESTLE analysis? So the following will explain what PESTLE analysis is and focus on analyzing the Lenovo Corporation’s external environment which likely major influence in their business environment to be faced in the next five to ten years.

Lenovo: SWOT analysis essay

Related Questions

on Lenovo: SWOT analysis

What is Lenovo SWOT analysis?

Lenovo SWOT develops an in-depth analysis to investigate the internal and external strategic analysis of Lenovo Group. Lenovo Group Ltd., also known as “Lenovo” is one of the most popular Chinese multinational technology companies.

What is the SWOT analysis for MTN?

In MTN SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors. SWOT Analysis is a proven management framework which enables a brand like MTN to benchmark its business & performance as compared to the competitors.

What are the weaknesses of Lenovo?

Weakness are the areas where lenovo can improve upon. Strategy is about making choices and weakness are the areas where a firm can improve using SWOT analysis and build on its competitive advantage and strategic positioning. Not very good at product demand forecasting leading to higher rate of missed opportunities compare to its competitors.

What are the strengths and weaknesses of MTN?

MTN Strengths. Below are the Strengths in the SWOT Analysis of MTN: 1.Support sales activities by understanding customer's business. 2.Strong brand name. 3.Good brand visibility and advertising. MTN Weaknesses. Here are the weaknesses in the MTN SWOT Analysis: 1.Limited global operations.

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Lenovo: SWOT analysis. (2018, Feb 25). Retrieved from https://phdessay.com/swot-of-lenovo-and-mtn/

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