Internal and External Factors

Internal and External factors of an organization are effected everyday in many ways that could either make or break a company. The four functions of management are also a critical part of a business especially when talking about a well known company known as Verizon Wireless. The four functions of management include planning, organizing, leading, and controlling. Like Verizon Wireless and any other organization in such measurable size of production, it is important for any company to analyze and implement it’s own management concept.

Management is the process of working with people and resources to accomplish organizational goals (Bateman & Snell, 2011). Verizon Wireless has managed to establish the four functions of management very well and includes them within their internal and external functions of everyday productivity. Considering that Verizon Wireless has effectively used the four functions of management to their advantage the company currently employs 85,000 employees, is the largest mobile operator in the United States, and has announced earnings of well over 30. billion in revenue over the end of Q4 in 2012 ("Vzw Finance", 2013). The effective strategies the company has enhanced over its competitors continues to make them the number 1 carrier and largest retailer for consumers and businesses. Verizon Wireless has incorporated the use of internal and external factors that involve globalization, technology, innovation, and ethics. These key factors are what make the core of the company establish it’s rules and regulations to maintain productivity at an all time high while continuing to meet its policies and procedures.

Globalization has affected Verizon Wireless since the branching of Air Touch cellular in 1999, which increasingly established their network and customer base up to 450,000 customers. With certain mergers taken place around that time with approvals pending with the FCC for the carrier to merge and grow in size much of the four functions of management were taken into consideration within every step of it’s purchase of networks to insure the company was able to maintain it’s financial stability to enhance it’s network and move it’s way up to being the largest carrier out there.

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Unlike its competitor AT&T, Verizon Wireless has not found the need presently to sell any of it’s markets to make up for the lack of economic depression within the company’s finances. Presently Verizon Wireless’s effective use of its Globalization within the four functions of management has made the company’s success stories a reality. I believe it’s effective use of planning and leading have insured the companies success in being the number 1 seeked carrier by consumers and business’s today.

Technology has evolved around Verizon Wireless’s success to help not only the regular consumer, but to help business’s stay productive and effective with its products and services. “Machine to Machine” products, which have also become the company’s core value have helped companies become more effective with the use of tablets, Apple, Android, and mobile internet devices and introduce them to any business’s tools.

These devices insure that companies have point of sale products and are able to stay in business while keeping them simple to use and productive. Much planning and leading has been required by Verizon Wireless to align with other companies to introduce these certain products. According to "Machine To Machine" (2012), " No matter the industry, an M2M solution can make a big impact in your business. ” Verizon Wireless has proved to do so with its increasing amount of business productivity.

Verizon Wireless currently plans to innovate new ideas to help consumer’s everyday to insure them the best and fastest data networks. The launch of its 4G products or 4th generation products insures that every customer in a major city has access to this type of network. Much innovation and planning has leaded the company to effectively continue to launch its new markets within 4G and insure that every major city has this available to them. This new market has been readily available in major cities such as Los Angeles and in New York.

This has lead the company to increase it’s productivity in ensuring each and every customer has a 4G smartphone device and download songs in seconds and videos within minutes. Last, but not least ethic’s is an important aspect to Verizon Wireless’s core values. Careful planning to ensure employees do not leak information to keep from effectively ensuring its products and services is within the company credo. Without these ethical values the company cannot protect it’s assets.

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