Essays on Samsung

Feeling stuck when writing an essay on Samsung? If you are unable to get started on your task and need some inspiration, then you are in the right place. Samsung essays require a range of skills including understanding, interpretation and analysis, planning, research and writing. To write an effective essay on Samsung, you need to examine the question, understand its focus and needs, obtain information and evidence through research, then build a clear and organized answer. Browse our samples and select the most compelling topic as an example for your own!

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We've found 353 essays on Samsung

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Samsung Distribution Channel

Samsung marketing strategy in China Nowadays, China’s communication industry is developing rapidly, and China has become the biggest mobile phone market all over the world. There are many international renowned mobile phone manufactures and local producers in this market and these companies are competing fiercely …

Words 1057
Pages 4
Comparative Essay: Iphone vs. Samsung Phone

Comparative essay: IPhone vs. Samsung phone Technique: Point by Point In the 21st century, the smart phone has already become an indispensable instrument in human life. Human beings rely on smart phones in recording everything in their daily life. There are different smart phone manufactures …

Words 1141
Pages 5
Strategic Management on Samsung

Samsung Electronics Co., Ltd. is the largest world’s technology company in terms of revenues. It is the largest mobile phone maker and television manufacturer and second largest semiconductor chip producer. Samsung History Unlike other electronic companies Samsung origins were not involving electronics but other products. …

BlackberryIphoneSamsungStrategic Management
Words 3001
Pages 11
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Apple vs Samsung comparison

Is Apple better than Samsung? Along with the rapid development of science and technology, electronic products has become a very important part of our life. And there are many electronic companies in the world such as Apple, Sony and Samsung. Apple and Samsung are two …

Words 2045
Pages 8
Samsung’s influence on South Korea

1. Introduction Nowadays in South Korea it is possible to live a „Samsung-only“ life: You can use a Samsung credit card to buy a Samsung TV on which to watch a Samsung-owned pro baseball team in your Samsung-made apartment. The Samsung Group is a South …

Words 1581
Pages 6
Marketing Strategy of Samsung in India

The Samsung Group is a multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea. It is the world’s largest conglomerate by revenue. The Samsung Group is composed of numerous international affiliated businesses, most of them united under the Samsung brand including Samsung Electronics, the …

MarketingMarketing StrategySamsung
Words 3007
Pages 11
Samsung Introduction

Founded Samsung Introduction-2 Important points, 1970’s subsidized, In 1938, Samsung began as a small business trading produce and consumer goods. Almost 70 years later, Samsung has transformed itself into a global powerhouse whose superior products and services now range from semiconductors and LNG ships to …

Words 965
Pages 4
Marketing and Samsung

Samsung Electronics Galaxy Tab Table of Contents Executive Summary 3 1.0 Industry Overview 5 1.1 Industry Summary 5 1.1.1 Industry Size and Growth 5 1.2 Company Analysis 6 1.3 Areas of Concern 7 1.3.1 Global battles over patents in the tablet industry 7 2.0 Applying …

Words 51
Pages 1
Workforce Diversity: Samsung Electronics

Samsung Electronics Co Ltd was founded in 1938 Seoul, Korea. The company has been around for decades, providing the world with “electronic products & device solutions”[9]. Not only do they build devices, over 80 different businesses exist under the Samsung name. Their workforce consists of …

Words 59
Pages 1
7s Model Samsung

Trade and Innovation in the Korean Information and Communication Technology Sector This includes the strategy of the organisation, the innovation strategy, the culture in the organisation towards risk-taking and change, the motivation of employees, cross-functional learning, knowledge management and the use of internal and external …

Words 3612
Pages 14
Balanced Scorecard Study – Samsung

Kashun Davis TMAN 680 Fall 2012 Balanced Scorecard: Samsung Samsung is the technology-based organization that will be the subject for my Balanced Scorecard. Founded in 1938 in Seoul, South Korea, Samsung Electronics Co. Ltd. engages in the manufacture, distribution, and sale of finished electronic products …

Words 1279
Pages 5
Is Samsung Both Low Cost and Differentiated If Yes, How Does It Do Both?

Samsung is low cost and differentiated. According to exhibit 7a-7i, it can be seen that Samsung has a lower operating cost of $8. 50 as compared to industry average of $11. 03 as well as higher profit margin 6. 6 times that of its competitors. …

Words 378
Pages 2
Samsung Electronic Corporation: Governance of Chaebols

Introduction Case Samsung Electronics Prior to the Asian currency crises, South Korea was an investment destination for several institutional investors and emerging market funds. Throughout the early nineties the country experienced an economic boom. South Korean conglomerates, locally know as chaebols, had diversified into various …

Words 2612
Pages 10
Samsung: Building a Great Brand

Samsung: Building a Great Brand Presented By: Michael Baccus, Marcial De Castro, Judith Dupin, Monica O’Neil, and Jose Santillan Marketing Management- MAR 3023-P80 October 5, 2011 Samsung grew its brand equity by 186 percent in just five years from 2000 to 2005. “Brand equity is …

Words 1007
Pages 4
VIZIO and the Market for the Flat Panel TV

VIZIO HDTV, a well-known brand which was founded by a Taiwanese American William Wang, the brand slogan “Where Vision Meets Value”, headquartered in Irvine, California. In 2007, VIZIO skyrocketed, became America’s best-selling brand of flat panel HDTVs, but also become the first 10 years of …

Words 149
Pages 1
Analysis of Samsung Marketing and Brand Strategies

Introduction: In this report we have evaluated the literature and actual brand strategies used by Samsung. Samsung Electronics Company is worldwide leading consumer electronics brands which have very high opponents in the same business field like HTC, Sony, Panasonic, and Nokia. With the help of …

Words 2481
Pages 10
Case study of Samsung – Tesco, Korea

Introduction Description of Retail Business in Korea Retail business is emerging as one of the most promising businesses in Korea due to what Samsung-Tesco calls a ‘powershift’ from manufacturing to distribution. Indeed, it is especially true in Korea; while the retail business of U.S. and …

Case StudySamsung
Words 1194
Pages 5
Management: Samsung Electronics

Executive Summary This report will discuss whether Samsung Group can establish a company in Malaysia. The report will be divided into two parts: the external environment and SWOT analysis of the external environment. In the external environment, it provides six sections which are political, economic, …

MalaysiaSamsungSwot Analysis
Words 1493
Pages 6
Compative Study on Nokia and Samsung

Introduction Overview of Industry as a Whole In today’s world, most people communicate through the use cellular phones. It’s hard to believe that fifteen years ago cell phones were a rarity. Below is a history chronicling the dawn of the cell phone to its current …

Words 5678
Pages 21
Current Market Conditions Competitive Analysis (Apple vs Samsung)

The marginal product of labor varies depending on the number of products a company is currently making such as cell phones, and tablets. This company is equipped with multiplies of workers to use all there equipment weather it’s their children or themselves. When the corporation …

Words 118
Pages 1
Culture, Goal-Oriented Communication (Leadership)

Culture, Goal-Oriented Communication (Leadership), and A Fast Growing Organization: the case of Samsung Electronics Hur, Chulboo, Professor Emeritus, Myongji University, Seoul, Korea and Adjunct Professor of Business Management, Yanbian University of Science and Technology, Yianji, Jilin, China Mobile phone 010-9872-7492, e-mail: chulhur@hotmail. com and cbhur@mju. …

Words 9128
Pages 34
Samsung Analysis and Marketing Plan

Purpose of Report This report involves the development of a marketing plan for 12 months from February 2012 to January 2013 for the launch of Samsung Hybrid Smart TV in February 2013 in Singapore which has new motion feature. Samsung Hybrid is being innovated to …

Marketing PlanSamsung
Words 4160
Pages 16
Samsung – SWOT analysis

First quarter 2003 announced biggest market share gain of any company in handset ales (9. 3-10. 5), however at lower prices- fall in 1st CTR profits of 41% to $million on sales of $ban. Investors globally set to loose if earnings soften as with $41 …

SamsungSwot Analysis
Words 707
Pages 3
Samsung Marketing Plan

Samsung Background Samsung is a Korean company that has risen to prominence in many fields over the years. The size and the scope of the company is almost unimaginable, as they are one of the largest and most diverse companies in the world. While the …

Marketing PlanSamsung
Words 343
Pages 2
Paradox of Samsung’s Rise

The Paradox of Samsung’s Rise, examines the strategic management decisions that led to Samsung’s emergence as one of the world’s most successful companies from an ordinary original equipment manufacturer just 30 years ago. Samsung Electronics transformed itself through a new management initiative in 1993 that …

Words 109
Pages 1
Samsung Marketing Management

How was Samsung able to go from copycat brand to product leader? In 1993, Lee unveiled “new management” which is a top-to-bottom strategy for Samsung to make Samsung become a bigger and more powerful company that would also eliminate Sony as the biggest consumer electronics …

Words 419
Pages 2
Samsung Vs Nokia

Samsung History : Samsung was founded by Lee Byung-chul in 1938 as a trading company.Over the next three decades the group diversified into areas including food processing, textiles, insurance, securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and …

Words 63
Pages 1
Marketing Plan For New Product Development Samsung

Main competitors (mobile phone manufacturers) also their largest buyers Does not offer its own SO SOOT Analysts: (count’) Opportunities Growing demand of smart phones from India Increasing mobile advertising industry Demand of quality products from Samsung Obtaining patents through acquisitions Threats Rapid technological transformation Decrease …

Marketing PlanNew ProductSamsung
Words 568
Pages 3
Samsung vs Sony

Trying to break out onto the Asian economy sounds like its all sunshine and rainbows, with the high GDP growth, the booming economy and high young population numbers. But with all the different nationalities, societies, cultures and ethnic groups it may be one of the …

Words 102
Pages 1
Marketing Strategy – Samsung

Samsung was founded in Samsung town, Taegu, Korea in 1969 by Byung-Chull Lee. Less than 60 years ago, the Samsung Group was a small Korean trading company, supplying rice and agricultural commodities to neighboring countries. Today, Samsung is composed of 35 businesses including electronics, chemicals, …

MarketingMarketing StrategySamsung
Words 1775
Pages 7
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Find extra essay topics on Essays on Samsung by our writers.

Samsung Electronics Co., Ltd. is a South Korean multinational electronics corporation headquartered in the Yeongtong District of Suwon. It is the pinnacle of the Samsung chaebol, accounting for 70% of the group's revenue in 2012.

January 13, 1969, Suwon-si, South Korea


Suwon-si, South Korea


Kim Hyun Suk (Mar 23, 2018–), Kim Ki Nam (Mar 23, 2018–), Koh Dong-Jin (Mar 23, 2018–)


Lee Byung-chul


Mission statement

Samsung's mission statement is “We will devote our human resources and technology to create superior products and services, thereby contributing to a better global society.” This corporate mission was published in the 1990s, when the company was undergoing rapid global expansion in various semiconductors, electronics, .

Frequently asked questions

What is Samsung in simple words?
Samsung is a South Korean electronics company that manufactures a wide range of electronics products, including smartphones, tablets, TVs, and home appliances. The company is one of the largest electronics companies in the world, and it has a significant presence in many global markets. Samsung has long been a major player in the smartphone market, and its Galaxy line of devices is one of the most popular and best-selling smartphone lines in the world. The company has also been a major force in the tablet market, with its Galaxy Tab line of devices being some of the most popular and best-selling tablets on the market. In recent years, Samsung has also become a major player in the smart home market, with its SmartThings platform and devices being some of the most popular and widely used in the market.
What is Samsung brand known for?
Samsung is a South Korean multinational conglomerate that is known for a variety of products and services. They range from electronics, semiconductors, and petrochemicals to financial services and shipbuilding. The company also has a strong presence in the global market with their mobile phones and televisions. Samsung is also known for their innovative technology, such as their OLED screens and smartwatch products.
What is Samsung conclusion?
It depends on the specific Samsung product in question and the specific situation in which it was used. However, in general, Samsung products are known for their high quality and reliability, and so it is likely that any given Samsung product would perform as expected in most situations. If a Samsung product were to encounter a problem or malfunction, it is likely that the company would be quick to offer a resolution or replacement. Overall, Samsung products are typically considered to be safe and dependable, and so it is likely that the company's conclusion would be positive.
What is Samsung's aims?
Samsung's aims are to provide the best possible products and services to its customers, to create value for its shareholders, and to make a positive contribution to the global community.

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