Essays on Automotive Industry

Essays on Automotive Industry

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We've found 43 essays on Automotive Industry

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Segmentation, Target Market Selection and Positioning Practice in Automotive Industry

SEGMENTATION, TARGET MARKET SELECTION AND POSITIONING (STP) PRACTICE in AUTOMOTIVE INDUSTRY | Marketing Management| | CONTENTS GENERAL INFORMATION2 OVERVIEW OF THE INDUSTRY2 PROCESS OF SEGMENTATION6 Demographic Features7 Age Factor7 Gender Factor7 Income Factor8 CHOICE OF TARGET MARKET9 Five Patterns of Target Market Selection9 Single-Segment Concentration9 …

Automotive IndustryMicroeconomicsTarget Market
113 views
Words 3204
Pages 13
Positive and Negative Externalities on the Automotive Industry

Most industries are affected by both positive and negative externalities and automobile industry has not been an exception, the two most notable positive externalities that affect automotives are lower prices and employment. In his speech Leary (n. d) identifies low costs as the most obvious …

Automotive IndustryNaturePollutionRecycling
72 views
Words 442
Pages 2
Macro and Micro Environments: Automotive Industry

Taken from: (Howes 1993) Motor vehicle production has increased exponentially over the past century, and there is an apparent global demand for these products. From the chart (figure 1), demand is growing significantly all over the world, but the United States market is the fickle. …

Automotive IndustryEnvironmentMacroeconomicsMicroeconomicsPetroleum
69 views
Words 1374
Pages 6
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Corporate Social Responsibility in Automotive Industry

Executive Summary Automotive Industry is one of the biggest economic sectors in the world and the impact they have to the communities in their best practices has a huge advantage promoting corporate social responsibility. We looked and discussed various issues of CSR in the report …

Automotive IndustryCorporate Social ResponsibilityResponsibility
67 views
Words 1323
Pages 6
Monetary and/or Fiscal Policies that have affected the Automotive Industry

The financial and economic policies that are put in place by the government like the monetary policy, has significantly affected the job opportunity rates, growth rates and pricing of the automotive products. The monetary policy directly affects the employment cost for the reason that, as …

Automotive IndustryMacroeconomicsMoneyTax
43 views
Words 854
Pages 4
Ford Pinto Case

Running head: Ford Pinto Case Study – Was Ford to Blame in the Pinto Case? Taking a Side Mayo Smith, George Deese, Josh Eubank, Mignon Waller, Michelle Stower and Jaime Arnold University of Phoenix Take a Side Bad business decisions can be seen throughout history; …

Automotive IndustryFord Motor CompanyToyota
39 views
Words 1238
Pages 5
Daimler-Chrysler Merger

In the merger acquisition scenario across the world, the decision of Daimler and Chrysler to become one entity is a remarkable one and has become one of the largest mergers in the automotive industry. The partners got united in the wedlock with the vision of …

Automotive IndustryCarsTechnology
36 views
Words 103
Pages 1
Automotive Industry in Turkey

Matching and surpassing international quality and safety standards, today’s Turkish automotive industry is highly efficient and competitive with its value-added production. The sector’s export and R&D capacity is supported by high radioactivity levels, thanks to cooperation between the key components of the industry, with its …

Automotive IndustryExportManufacturingTaxTurkey
33 views
Words 475
Pages 2
Bajaj Project Report

A REPORT ON “Study of Marketing Research On Bajaj Bike” A detailed study done in Bajaj Auto Ltd. Under the guidance of Dr. N. MAHESH A Project Report On “Study of Marketing Research On Bajaj Bike” A detailed study done in Bajaj Auto Ltd. Submitted …

Automotive IndustryData
30 views
Words 6046
Pages 25
Economic Indicators in the Automotive Industry.

Impact of GAP on the automotive industry. The Federal Reserves primary goal is sustained growth of the economy with full employment and stable prices. Real GAP is the most comprehensive measure of the performance of the U. S. Economy. By monitoring trends in the overall …

Automotive IndustryEconomic IndicatorsInflationMacroeconomicsUnemployment
21 views
Words 268
Pages 2
Big Three Automakers Crises

 In view of the of the recent appearances of the CEOs of the big three automakers namely Chrysler, Ford, and General Motors before the House and Senate Committees regarding their financial problems, herewith are recommendations on the White House’ position on the issue. Brief background …

Automotive IndustryBusinessGeneral Motors
20 views
Words 100
Pages 1
Essay Summary of Automotive Industry

Auto is a large industry which mainly engaged in manufacture, design, development, sales and marketing of vehicles. Globally, it is one of the most crucial economic sector. According to the researchers, there are 806 million vehicles includes cars on the road in 2007, which consumes …

Automotive IndustryReputationVolkswagen
19 views
Words 1568
Pages 7
Cruise Control

Dept. of Electronics & Communication RVCE, Bangalore Cruise Control System |Cruise control is a new technological development which incorporates a factor of comfort in driving. Safety is only a small benefit of this | |system. In short, cruise control can be said to be a …

Automotive IndustryForceTechnology
19 views
Words 2359
Pages 10
Automotive Industry and Dell

Teri Takai, Director of Supply Chain Systems, has been asked what sounds like a relatively narrow question by the company’s most senior executives: How should Ford use Internet technologies to improve the way it interacts with suppliers? Students quickly realize, however, that the question requires …

Automotive IndustryDell
19 views
Words 73
Pages 1
Hot Wheels

HOT WHEELS® Kicks Off 40th Anniversary With Diamond-Encrusted Car At N. Y. Toy Fair Year-Long Celebration of Activities by HWC Press 02-15-08 Hot Wheels® today announced its year-long plans to celebrate the brand’s 40-year heritage at the 105th American International Toy Fair®. Anniversary activities were kicked …

Automotive IndustryCars
17 views
Words 778
Pages 4
The Firestone Tire Controversy

In May 2000, the National Highway Traffic Safety Administration (NHTSA) in the United States issued a letter to the Ford Motor Co. and Firestone Inc. asking for information about the high incidence of tire failures on the Ford Explorer Sport Utility Vehicles (SUVs). During July, …

Automotive IndustryBrandFord Motor Company
16 views
Words 867
Pages 4
Automotive Industry and Fiat

In 2011, with the Chrysler venture taking up more and more of the firm’s attention-?and as European sales suffered a steep cline rumors began to circulate that Maraschino might move Fiat headquarters from Italy to the United States. Discuss Fiat’s takeover of Chrysler as part …

Automotive IndustryTax
16 views
Words 457
Pages 2
Daimler-Chrysler

The global automotive industry is thriving nad over the years the landscape of the trade has drastically changed. Successful companies will survive by being innovative in the way they design, develop, and deliver their products and services to the end user. It is up to …

Automotive IndustryCompetitive AdvantageFord Motor Company
16 views
Words 106
Pages 1
Creating an Immersive Video Game Environment

People play video games for a wide variety of reasons today. They are fun, exciting, and challenging. They are also extremely popular among the generation of digital natives. Digital natives today rely heavily on electronics and computer devices to keep them entertained and interactive. So …

Automotive IndustryEnvironmentGames
14 views
Words 504
Pages 3
The Strategic Analysis Of Daimler-chrysler

1. Introduction The increasing number of automakers has caused the competition becomes more intense than expected. The pure segmentation that designed in the past like premium, volume, and middle market, to name a few, is increasing blurred due to each of car brand tries to …

Automotive IndustryBrandE-commerce
14 views
Words 57
Pages 1
The Automotive Industry and Green Awareness

After suffering massive market losses to foreign cars which were considered to be fuel efficient, American automotive industry has reawakened to the green awareness campaign advocated by consumers, which is represent the future of the industry. (more…)

Automotive IndustryAwarenessSustainability
13 views
Words 38
Pages 1
The 2009 Chrysler-Fiat Strategic Alliance

The 2009 Chrysler-Fiat Strategic Alliance was formed in order to not only revive Chrysler back to the auto company it had been in the past, but also to better Fiat as a whole. The case study begins with a lengthy introduction introducing us to both …

Automotive IndustryCarsFord Motor Company
13 views
Words 85
Pages 1
Functional Department Participation Plan within the Automotive Industry

Every business organization performs as a composite unit. This assertion means that a business will depend on its other smaller units to promote its bigger unit. In this light, this study believes that the relationship between business governance plan and functional department participation plan is …

AdvertisingAutomotive Industry
13 views
Words 79
Pages 1
Cutlass Olds

It was purchased a family car, as well as a dally driver to and from work. It rolled off the line from the factory with a turquoise vinyl Interior, bucket seats, a center console, head rests, as well as air conditioning and other accessories. Many …

Automotive IndustryTechnology
12 views
Words 3087
Pages 13
Air Operated Four Wheeler

Four-wheel drive, 4WD, or 4×4 (“four by four”) is a four-wheeled vehicle with a drive train that allows all four wheels to receive torque from the engine simultaneously. While many people associate the term with off-road vehicles, powering all four wheels provides better control in …

Automotive Industry
12 views
Words 576
Pages 3
My First Car

Certain things in life usually form part of an individual memoir. Every one has them and usually one of the first things that is unforgettable or at least should be made memorable is your first car. My first car is not just a first car …

Automotive IndustryFord Motor CompanyGeneral Motors
12 views
Words 610
Pages 3
Automotive Industry

The auto industry has been the core of the American nation, its living an American dream. I will focus of the car manufacturing industry in this article. We have always been very proud of the cars we made. (more…)

Automotive Industry
11 views
Words 40
Pages 1
What Would You Do?

Incredulous, you replied, “You stopped? How many billions of dollars did It cost to build brand loyalty around the Taurus name? Well, you’ve got until tomorrow to find a vehicle to put the Taurus name on. Then, you have two years to make a new …

Automotive IndustryCarsFord Motor Company
11 views
Words 566
Pages 3
Maruti 800 Car

There are many cars on the market that are exciting with respect to power(Accord), interior design(Octavia, Benz), overall execution(again Accord) & the vitality in the segment they play in (New City) but no other car is as close to what ALTO is in the entry …

Automotive IndustryCarsTechnology
11 views
Words 1276
Pages 6
Stick Shift vs Automatic

Automatic vs. stick shiftbuying a new car might be a great experience. The question is which one is better, automatic or stick shift? It all depends in what you would prefer and what do you expect from the car. Saving gas, safety and fun are …

Automotive IndustryCarsTechnology
11 views
Words 918
Pages 4

Find extra essay topics on Essays on Automotive Industry by our writers.

automotive industry, all those companies and activities involved in the manufacture of motor vehicles, including most components, such as engines and bodies, but excluding tires, batteries, and fuel.
Information

Total value: $82.6 billion

Automobile companies

  • Honda Motor Company
  • Toyota Astra Motor
  • Ford Motor Company
  • Volkswagen Group
  • Bayerische Motoren Werke AG

Fiat Chrysler Automobiles subsidiaries

  • Chrysler
  • Alfa Romeo
  • Lancia
  • Abarth
  • FCA Italy

FAQ

How would you describe the automotive industry?
Automotive industry means all businesses and activities involved in making motor vehicles. ... The history of the automobile's development is covered in Transportation, History of: The Rise of the Automobile.
Why is the automotive industry important?
It has historically contributed 3 – 3.5% to the overall Gross domestic Product (GDP). It employs over 1.75 million people, who are directly involved in the design, engineering, manufacturing and supply of parts and other components needed to assemble, repair, and service new motor vehicle models.
What is the importance of automobile industry in India?
According to the Society of Indian Automobile Manufacturers. It has increased by 14.4 percent over ten years. India's automotive industry has more than 35 manufacturers and accounts for 7 to 8% of India’s total employment.
What is automotive industry case?
CASE refers primarily to "Connected", Autonomous / Automated Driving, "Shared" and Electric vehicles. These technologies are revolutionizing the automotive concept.

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