At Land Rover, The Human Resources department, makes Land Rover more competitive in the market, a vast majority of influences take place in making Land Rover competitive. The planning of manpower of Land Rover contributes to making them more efficient and operative. This is because, the manpower plan is a system which delivers where all staff members should be situated and what are there functions. It helps staff identify how to operate and also it shows how the process of colour production is made effective.
Moreover, The Human Resources department of Land Rover makes the organisation, competitive by placing a performance management system. Assessment of Land Rover employees is a situation. This process is welcomed by both managers and employees as long as it is done fairly and systematically. The process of assessing employees is called 'Performance Appraisal' and is normally carried out by the employee's immediate superior. Herzberg suggested that 'Satisfiers' such as recognition and personal growth motivate employees to work to the best of their ability.
Land Rover agree with his theory and therefore use appraisals as a form of performance management to analyse which areas the employees need to be motivated on. The person carrying out the appraisal is called the appraiser and the person being appraised is the appraisee. Appraisal usually follows a standard format: First, the appraiser writes an appraisal report on the employee in question. This can be done in a number of ways: Performance management allows Land Rover to ensure that all of their workers are properly trained.
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A properly trained employee will be more confident in their job and will be better motivated and will perform more efficiently. Customer satisfaction can be increased by providing the customer with quality products which have been made by the employees who are happy in their work. When a customer receives product, they will want to return to Land Rover again to purchase another car because of the quality control and quality assurance. This will effectively increase Land Rover sales and therefore, their long term competitiveness.
Motivation of workers in Land Rover is critical to the service provided by Land Rover -because unmotivated workers do not perform as well as motivated workers Another way which Land Rover's Human Resources Department contribute in competitiveness is by having a training and development procedure. This is where the manager picks out the employees strengths and weaknesses from the appraisal system and, the manager advises them to go on a training and development course. This will try to improve the skills and qualities of the employees.
This is done by putting in procedures of mentoring, this is a form of counselling which builds relationships with the mentor. This type of training helps the candidate to be calm in demanding situations and further their careers. The mentor training system is regarded as a cost effective and less time consuming. Moreover, coaching methods of training could be used where, it is like mentoring, instead of improving the employee's confidence to pursue their career it actually keeps track of the employees performance and achievements. This method provides managers with a method to assess employee's suitability and performance.
Also, there is a training method which is called apprenticeship, where it provides inexperienced people to develop their skills and experience in a business where new candidates will be looked after for a period of time until they have gained essential experience for the vacancy. This method of training does not cost much, because the candidates are learning while they work. Change management in that training helps employees understand why change is necessary and how they will benefit. Gives them confidence to cope with new skills necessary for new working practices.
Overall, the influences of commitment is undergone through performance management and training and development procedures. The performance management motivates the staff to provide an outcome of effective working and efficiency across Land Rover. The training and development also motivates the employees in achieving success, this is undergone by self success. Where the employees want to achieve satisfaction and value from everyone. This will also make Land Rover more competitive in the long run as skills and qualities will be generated and this can be applied to the use of Land Rover and this will make Land Rover more efficient.
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