Essays on E-commerce

Nestle, one of the largest multi-national corporations with 200 operating companies and subsidiaries in 80 countries, has a crucial demand for a seamlessly integrated system which would foster strict regulations and control for its operations. The primary section focuses on the various supply chain management …

In the survival game, the Macs have positioned themselves strategically in growth areas, chasing volumes and shedding the ‘premium’ image. Though the craze for ‘foreign’ cosmetics cannot be ignored, it has not been smooth sailing for Consumer Behavior of Lake By impurity the Macs. Understanding …

The day is not vey far when the Indian travellers can criss-cross the globe with just a few clicks. Taking e-commerce and information technology services a step further, the Indian trevel industry is composing itself to usher in the era of e-ticketing. On-line booking involves …

Introduction Nike Company incorporated in the fashion industry in the year 1967. Nike is currently the world leader in the manufacture and sale of different types of shoes, mostly sportswear. The Company has approximately 62,600 employees who work on part-time or permanent basis. The company …

As Airasia’s vision is to be the largest low cost airline in Asia, our proposal might be a useful tool for Airasia to achieve their vision. The goal of our proposal is to decrease the operational cost of Airasia to attain cost efficiencies and provided …

Prepare a report in which you analyze the marketing channel conflicts and cannibalization issues that Lonely Planet faces as it is currently operating. Suggest solutions that might reduce the revenue losses or operational frictions that result from these issues. I feel that Lonely Planet is …

Customer Perception Towards Mobile Banking With Special Reference to India Purpose: The objective of this paper is to study customer perception of mobile banking and finding important factors in India. Design/Methodology/Approach: The research methodology is largely based on an extensive literature review and is based …

Task1- in this task I will be looking at the current structure and size of the UK food retail industry and writing a summary of the information that I find out, in more depth I will be looking at the different types of food retailers …

What Is Online Marketplace? The online payment marketplace is experiencing an explosion of innovative ideas, plans, and announcements, which one commentator has likened to a “goat rodeo”, a chaotic situation in which powerful players with different agendas compete with one another for public acceptance, and …

I have a retail outlet for ready-made fashion garments in the middle of the city. The type of clothing offered from the retail outlet is for Women and children. The retail outlet stores variety of fashion clothing like ethnic wear, formal wear, casual wear, clothing …

The traditional method of marketing and acquiring information about the customers in the tourism and travel industry involved the use of travel agents. The agents would direct the customers to the companies offering travel and tourism services for a fee. The modern technology in the …

Alibaba had several Internet businesses focused on various e-commerce business models. Being one of the first companies to enter the Chinese Internet industry, Alibaba played a major role in bringing about an Internet revolution in China. It was launched with the vision of serving the …

In a highly competitive industry the structure of a firm is very important to its success. Today firms are moving away from the centralized structure of the past, and adopting a more decentralized structure (Management Challenges in the 21st Century p 315). The air express …

Signature is an important aspect of any document or agreement between two parties. Only handwritten signatures are valid for legal documents. The modern world is currently doing lot of proposals and agreements through computers and internet. In order to use in the online documents, technologists …

Most people believe a leader is either born or made. When it comes to Jeffrey Bezos, I believe it is a combination of the two. Bezos, founder of Amazon. com, was born into a family full of extraordinary people. Jeffrey’s step-father was a petroleum engineer …

Annuities are simply a series of payments or cash flow that occur periodically. Examples include lease and payment of rent. Annuities may be of two main types, ordinary annuity and annuity due. In an ordinary annuity cash flow (periodic payment) occurs at the end of …

What is an E- Commerce? Electronic commerce, commonly known as e-commerce or e-commerce, is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies …

Business- level strategy is defined as a summary of how an organization will achieve its goals, meet consumer expectations and maintain a competitive advantage within the marketplace. There are four primary business- level strategies: structuralist, cost leadership, differentiation and focused approaches. Structuralist is constructing a …

E-Commerce revenue models specifically describe different techniques used in generating income from the publisher’s websites. As the e-commerce progress, the traditional revenue model of sales is expanded to more variety of revenue options and e-commerce business model. All of the large-scale hotel such as Shangri-La, …

Commerce is the exchange of goods and services for a consideration, commonly money. Thus e-commerce is exchange of goods and services facilitated electronically. For the purpose of this paper we will adopt the broad definition of e-commerce to mean any use of information and communications …

Benetton was a small company started in 1965 for making sweaters for the local retailers. The Benetton story of growth from a small company to one of the worlds largest garment producer is attributed to the establishment of an effective network for the production, distribution …

The History Of Ecommerce, The Early Years In the 1960s, very early on in the history of Ecommerce, its purpose was to exchanging electronic data long distance. In these early days of Ecommerce, users consisted of only very large companies, such as banks and military …

MARKETING PROPOSAL 1. Introduction. Computers and Electronics is a booming industry with technology enhancing rapidly and products available not only in the marketplace but also in market space i. e. E-Commerce. Online market is growing day by day with many taking advantage to compare the …

Cisco System Inc. is the leading company in the computer communications and networking industry. It became a public company since 1990, was founded in 1984 by two Stanford computer scientists, and the core business began with multi-protocol routers. It later continued to dominate the “Internetworking” …

Introduction There is no controversy in the fact that there should be global standards of accounting for a truly global economy. Financial statements make it essential and underpin the complete system of market and information for the comparability of data available so as to have …

Electronic commerce over the Internet is a new way of conducting business. Though only three years old, it has the potentials to radically alter the economic activities and the social environment. Already, it affects such large sectors as communications, finance and retail trade (altogether, about …

Since its incorporation in 1994, Amazon’s business model had expanded from offering a simple internet marketplace for books to providing web services to online retailers, storage solutions and a dramatically expanded product line. Nevertheless, despite massive sales the company failed to produce a profit for …

1. Introduction The increasing number of automakers has caused the competition becomes more intense than expected. The pure segmentation that designed in the past like premium, volume, and middle market, to name a few, is increasing blurred due to each of car brand tries to …

Differential pricing and segmentation on the Internet: the case of hotels Rama Yelkur Assistant Professor of Marketing, University of Wisconsin-Eau Claire, Eau Claire, USA Maria Manuela Neveda DaCosta A Professor of Economics, University of Wisconsin-Eau Claire, Eau Claire, USA Hotels, Service industries, Pricing, Segmentation, Loyalty, …

Introduction to Information Technology Dissertations A degree in Information and Communications Technology is designed to fulfill the requirements of people working as different professionals such as academicians, administrators and managers, technical staff, trainers, and developers in private or public sectors. A course in information and …