Sales Management: Quotas, Expenses, and Deductions

Last Updated: 02 Apr 2023

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Federal income tax laws allow a firm to deduct all legitimate business expenses when calculating its taxable income. A) True B) False Correct Answer(s):| False|
A major criticism against sales quotas is that: A) Activity quotas usually lead to high-pressure selling. B) Quotas are not fair to the sales force. C) Quotas cannot stimulate sales of profitable products. D) Quotas are not realistically attainable. E) It is very difficult to set quotas accurately. Correct Answer(s):| E|

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The most widely used type of sales quota is one based on: A) Selling expenses. B) Sales volume. C) Missionary selling activities. D) Gross margin. E) Net profit. Correct Answer(s):| B|
A well-designed plan for paying salespeople's expenses should: A) Allow sales reps to earn the same net income whether they are at home or on the road. B) Pay for all entertainment expenses incurred by a salesperson. C) Cut down on nonselling activities. D) Pay the same amount to each salesperson. E) Allow just a small amount of expense account padding. Correct Answer(s):| A|
A sales quota will most likely act as an aid in: A) Controlling and directing salespeople's activities. B) Helping prepare a job description. C) Forecasting sales. D) Conducting sales training programs. E) Establishing territories. Correct Answer(s):| A|
In which of the following situations will the sales rep most likely be on an unlimited expense payment plan? A) Manufacturer of electric motors opening a new territory in California. B) A driver-salesperson for soft drink bottler covering part of southern Illinois. C) Wholesaler of office supplies selling to retail stores in North Carolina. D) Small manufacturer of fishing tackle who has weak financial capability. E) Detail sales rep for pharmaceutical manufacturer, calling on doctors' offices in Atlanta. Correct Answer(s):| A|
A company is likely to use a sales volume quota when management wants: A) A balanced effort between selling and non-selling activities. B) A salesperson to develop a new market. C) To increase its gross margin. D) To correct an unbalanced inventory situation by pushing sales of one item. E) To keep its selling expenses at 6 percent of net sales. Correct Answer(s):| D|
An unlimited-payment plan for controlling sales force expenses: A) Allows for cost differentials due to variations in territories or jobs. B) Is not a good plan when the salespeople are dealing with customers at the executive level. C) Eliminates expense account padding. D) Is a poor plan to use when the salespeople are calling on new accounts. E) Is a good plan for a financially weak firm. Correct Answer(s):| A|
A characteristic of a sound sales force expense plan is that it: A) Is designed so that the reps neither profit nor lose under the plan. B) Does not hamper the performance of selling activities. C) Is simple and economical to administer. D) Does All of these. E) Accomplishes only two of A-B-C. Correct Answer(s):| D|
Which of the following is an advantage of a limited payment plan for controlling sales force expenses? A) High caliber salespeople generally prefer this plan. B) It is good when there are cost-of-living differentials among the territories. C) It eliminates cheating on expense accounts. D) Management can budget its sales expenses more accurately. E) It eliminates disputes between management and sales reps. Correct Answer(s):| D|
Motivation is the only requirement for successful sales performance. A) True B) False Correct Answer(s):| False| 12. What motivates a sales rep at one time may not motivate him or her at another time. A) True B) False Correct Answer(s):| True|
Which of the following is (are) true about reps who in the disengagement stage of their careers? A) Their sales levels peak because of the vast experiences they have. B) Usually the psychological impact of a disruption in their personal lives causes their sales to decline. C) Their sales peak because of their long term relationship with customers. D) An assignment to a special project is one way to increase their motivation. Correct Answer(s):| D|
Which of the following will most likely satisfy a sales rep's hygiene needs, in contrast to his motivator's needs? A) Give the rep more responsibility. B) Provide a satisfactory compensation plan. C) Give the rep more opportunity for personal growth in his career. D) Have a recognition banquet honoring this rep. E) None of these meet hygiene needs. Correct Answer(s):| B|
Intrinsic rewards are provided by others. A) True B) False Correct Answer(s):| False| 16. When planning and conducting a sales contest, management should: A) Run the contest for at least six months. B) Not build the contest around a theme. C) Not give cash as an award. D) Use an outside consulting firm to conduct the contest, thus ensuring objectivity. E) Provide each salesperson with a reasonably equal chance to win. Correct Answer(s):| E|
A recently promoted district sales manager was nominated by her company to attend an executive development program conducted by a well-known university. In Maslow's hierarchy of needs, this program is most closely related to the rep's need for: A) Love and acceptance. B) Self-actualization. C) Safety. D) Physiological support. E) Belonging to a group. Correct Answer(s):| B|
Intensity refers to how long the salesperson will continue to put forth effort. A) True B) False Correct Answer(s):| False|
A sales meeting is least likely to be used as a vehicle for: A) Counseling salespeople about their personal problems. B) Boosting sales force morale. C) Improving sales reps' selling techniques. D) Announcing changes in a company's policies on pricing and channel structure. E) Getting salespeople better acquainted with top management. Correct Answer(s):| A|
Which of the following specific incentives do salespeople prefer? A) Additional vacation time. B) A pay raise. C) A better car. D) Better fringe benefits. E) Merchandise. Correct Answer(s):| B|
A sales compensation plan involving a combination of salary plus commission on net sales is popular because it: A) Provides the reps with more security than other plans. B) Offers some of the advantages of a salary plus the incentive and flexibility features of a commission. C) Is the lowest cost plan. D) Provides more incentive than other plans. E) Gives management the greatest degree of control over the reps. Correct Answer(s):| B|
A good plan for compensating a sales force should: A) Strive to correlate a sales representative's rewards with his or her results and efforts. B) Provide a regular (steady) income or an incentive income, but not try to do both. C) Equate the level and the method of compensation. D) Discourage a sales representative from spending time on non-selling activities. E) Not be used to control sales force activities. Correct Answer(s):| A|
Which of the following features is least likely to be found in a good sales compensation plan? A) The plan provides a regular income plus some incentive pay. B) The plan is fair to both management and the sales force. C) The plan provides a competitive level of pay. D) The basic plan is changed frequently in order to provide flexibility. E) The plan is economical to administer. Correct Answer(s):| D|
Which of the following is an example of conflicting goals in a sales force compensation plan? A) Provide security of income to sales representatives, but open new markets. B) Develop a plan that is both flexible and fair to the sales representatives. C) Design an extremely flexible plan, yet one which also is simple to understand and easy to administer. D) Provide a competitive level and a competitive method of compensation. E) None of these involves a conflict of goals. Correct Answer(s):| C|
Management wants aggressive selling in a job that involves virtually no missionary activities. The company is not financially strong, so management wants the compensation costs related directly to sales revenue. This firm should use a plan for paying its sales force. A) Straight salary. B) Combination. C) Salary plus bonus. D) Straight commission. E) Salary plus commission. Correct Answer(s):| D|
Successful companies in the 21st century: A) Will reward selling as much as possible. B) Will primarily reward maintaining market share. C) Will reward immediate results. D) Will reward gaining customers with fewer calls. E) Will reward building customer share over the long term. Correct Answer(s):| E|
In which of the following situations is the tactical implementation most consistent with the strategic planning? A) The strategy of introducing a new product to increase market share is implemented by paying the salespeople a straight commission. B) When the strategy calls for aggressive selling to liquidate excess inventories, management offers the reps a larger commission. C) To provide extra service to hold existing accounts, management increases its emphasis on commission payments. D) The strategy of attracting the top level of graduating college students is implemented by paying lower starting salaries with prospects for future increases. E) There really is no relationship between compensation tactics and marketing strategies. Correct Answer(s):| B|
A straight salary plan is the most widely used method for compensating a sales force. A) True B) False Correct Answer(s):| True|
Which of the following job elements is hardest to measure objectively in a sales force compensation plan? A) The value of the salespeople's efforts spent in training their customers' sales force. B) The reps' entertainment expenses. C) The gross margin by product line that a rep contributes. D) The volume of sales received over the phone or by mail. E) The number of calls made on new accounts. Correct Answer(s):| A|
A limitation of the straight-commission method of paying a sales force is that this method usually: A) Means that compensation expenses are a fixed cost. B) Does not provide incentive for the sales representatives. C) Attracts a poor caliber of sales representatives. D) Makes it difficult to supervise and direct the activities of salespeople. E) Discourages the sales representative from working long hours. Correct Answer(s):| D|
In addition to their large buying size, strategic accounts are likely to be differentiated from smaller accounts by their: A) Complex buying process. B) Desire to concentrate on domestic markets, to the exclusion of foreign markets. C) Preference for using a line organizational structure. D) Desire to avoid dealing with a selling team – preferring instead to deal with one sales rep. E) None of these is correct. Correct Answer(s):| A|
A district sales manager for a cosmetics manufacturer supervised 160 salespeople who sold on a door-to-door basis. Seventeen of these district managers reported to one divisional sales manager. This situation seems to be violating the organizational principle that: A) Span of control should be reasonable. B) Organization should be stable, but flexible. C) Organization should reflect a market orientation. D) Organization should be build around activities. E) Balance and coordination is needed in an organization. Correct Answer(s):| A|
In contrast to consumer purchasing, in organizational buying: A) Fewer people are involved in making the decision. B) Decisions are made more quickly. C) Decisions are based upon economics more than emotions. D) Decision makers are more often the user of the Product. E) All of these. Correct Answer(s):| C|
In recent years firms have restructured their sales organizations around their best selling products. A) True B) False Correct Answer(s):| False|
In today's marketing environment, geographical specialization is not used very much in sales force organizations. Difficulty: Easy A) True B) False Correct Answer(s):| False|
Which of the following organizational structures will most likely be used by a large company selling several unrelated technically complex products? A) Geographical specialization with each rep selling the full product mix. B) Line organization. C) Customer specialization. D) Product specialization. E) Any of the above is equally likely to be used. Correct Answer(s):| D|
Citizenship behaviors are things people do on-the-job that are above and beyond their formal job requirements. A) True B) False Correct Answer(s):| True|
When IBM reconfigured its sales force by assigning reps to different industries, it was using: A) Geographic specialization. B) Market specialization. C) Sales force specialization. D) Product specialization. E) None of these. Correct Answer(s):| B|
Although more expensive, team selling is by far the best method of calling upon accounts and should be used for all routine selling situations. Difficulty: Medium A) True B) False Correct Answer(s):| False|
All of the following are typical problems that producers experience when using an independent sales force (such as, manufacturers’ reps, wholesale distributors), EXCEPT: A) The producer is frustrated over the lack of control it has over the independent sales force. B) The producer must compete with other firms for the selling time of the rep’s or wholesale distributor’s sales force. C) The independent sales forces are not familiar with the market the producer wants to reach. D) It is difficult to get these reps and agents to service an account because they get no commission for this work. E) It is difficult to get an independent sales force to perform non-selling activities. Correct Answer(s):| C|
The amount and type of leadership received by salespeople: A) Should be the same for all reps. B) Should vary among reps based on their individual differences. C) Should vary over time, based on the stability of the business environment. D) Usually should increase as the sales force gets larger. E) Both B and C are correct. Correct Answer(s):| E|
Which of the following behaviors is a transformational leader behavior? A) Recognizing. B) Rewarding. C) Role modeling. D) Indirect supervision. E) None of these. Correct Answer(s):| C|
Excellent transactional leadership by the sales manager involves: A) Informing. B) Clarifying. C) Monitoring. D) Verbal feedback. E) All of these. Correct Answer(s):| E|
Charisma is something most commonly associated with: A) Transactional leadership. B) Citizenship behavior. C) Task orientation. D) Transformational leadership. E) None of these. Correct Answer(s):| D|
Usually salespeople working on a straight commission generally receive less leadership and supervision than those who work for a straight salary. A) True B) False Correct Answer(s):| True|
Personal characteristics associated with excellent leadership include all of the following, except: A) high self-confidence B) older age (50 years, plus) C) high energy level. D) creativity. E) eagerness to take risks. Correct Answer(s):| B|
Transactional-oriented leaders are typically very charismatic. A) True B) False Correct Answer(s):| False|
When a leader anticipates, analyzes, and makes decisions, the leader uses: A) Problem-solving skills. B) Social skills. C) communication skills. D) Persuasive skills. E) None of these. Correct Answer(s):| A|
The two distinct styles of leadership are transactional and task orientation. A) True B) False Correct Answer(s):| False|
Situational leadership involves which of the following leader behaviors? A) informing basic rules. B) verbal feedback. C) articulating a vision. D) individualized support. E) All of these. Correct Answer(s):| E|

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Sales Management: Quotas, Expenses, and Deductions. (2017, Feb 11). Retrieved from https://phdessay.com/exam-2-study-guide/

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