
On any given day, ridesharing companies face the logistical puzzle of balancing supply and demand. As they strive to match the number of cars on the road with the number of passengers seeking rides, they rely on computer algorithms to guide drivers and keep customers …
Product: An established beverage manufacturer is introducing a completely new product – flavored milk beverages. The target market is 6-12 years old. The product is being launched nationwide and that the retail price, which has been set based on research done, is a dollar per …
Political and Legal Forces – The European Commission wants to assist new European footwear manufacturers into the market by imposing a combination of quotas and tariffs on shoe imports from China and Vietnam. This may push production costs higher as cheap labour may not be …
Economics is the science that studies how people and societies make decisions that allow them to get the most out of their limited resources. Because every country, every business, and every person deals with constraints and limitations, economics is literally everywhere. This Cheat Sheet gives …
Based on the article titled “Argentine bread prices keep rising as grain scarcity kicks in” as my analysis topic regarding of change in supply or demand, changing in equilibrium. The article that I choose was from United Press International (PUP)’s website which is http://www. Pup. …
A stock market or equity market is a public (a loose network of economic transactions, not a physical facility or discrete) entity for the trading of company stock (shares) and derivatives at an agreed price; these are securities listed on a stock exchange as well …
Analyses of the political and legal on-going activities in the country are also very important. This is particularly important to judge the government and legal attitude towards the foreign brands; primarily answering the questions such as: Is the government supporting foreign brands/investment? Is the government …
Most products have a limited lifespan. New products must, therefore, be developed keeping cost in mind. Innovation and change are good but managing costs and ensuring payback are equally important. A product development strategy may be appropriate if he firm’s strength’s are related to its specific …
Panera Bread would like to announce a new cyber-cafe available at all locations. This product has been upgraded to assist the growing desire for a full service Internet accessibility location. A plan consisting of four-phases has been developed to market the new product. Currently most …
The investment bankers have been the subject of more industry analysis than has the overall broker-industry. Investment baking concerns the public issuance of security. The investment banker is the middleman between the issuing company and the investor. Investment banking firms perform two general functions. For …
Introduction: Milton Friedman was an American economist as well as being a public intellectual. He was born in 1912 and died at the age of 94 in 2006. He was an ardent advocate of economic freedom as well as personal liberty. Before his death Friedman …
Shoot Analysis Strengths: Sara’s product is very fashionable due to the strong team of design and there is a strict control over the supply chain since design till produce and deliver, which the company will ensure that it meets the customers’ satisfaction at the end. …
Strollers and prams are used to carry babies. There are different types of strollers and prams depending on the weight and age of a child. Specifically, prams are used to carry infants in a lying position, while strollers are used to carry babies aged 1-4 …
In the contemporary business world, marketing is a powerful tool in the growth and development or survival of any business entity. This is more so applicable in this era of artificial intelligence where technology has moved a stride in perfecting the quality, span effectiveness and …
Vertical integration is the process of combining firms, usually under a single ownership, that are different parts of a larger production scale. This could be anything from two firms to all of the firms that make up the supply chain. Due to combining multiple smaller …
During the colonial yearss, there was the demand for an oversee investing every bit good as transportation of managerial accomplishments. This was due to the rough direction of the baby industries in Nigeria as at that clip. Right from independency in 1960, Nigeria recognized the …
Movement along the demand curve: There are many factors determining demand- the prime one being price. Price and quantity are the two components which form the demand curve. Any change in these two variables doesn’t cause a shift in the demand curve but a movement …
Company Overview United Breweries Limited (UBL) – has assumed undisputed market leadership with a national market share in excess of 50%. Through a process of aggressive acquisition and market penetration, The UB Group today controls 60% of the total manufacturing capacity for Beer in India. …
Introduction 2007 was dubbed the year the current financial recession started. Initially signs developed with the bailout of Northern Rock in August 2007, later to unfold to becoming a world financial crisis. Alarming features of this crisis was the collapse of big investment banks such …
Analyses how microeconomic policies can be used to address the government’s economic objectives. BY 234 Analyses how microeconomic policies can be used to address the government’s economic objectives. Microeconomic reform has an important role to play alongside macroeconomic policy in achieving the government’s economic objectives. …
Introduction The foreign exchange market is truly global and one of the most important ones in the world. The foreign exchange transaction refers to exchange of one country’s currency with another country’s currency for economic reasons. As a result it is always better to understand …
6. The common sense of principle that defines the generally observed relationship between demand, supply, and prices: as increases the price goes up, which attracts new suppliers who increase in supply bringing the price back tom normal. However, in the marketing of high price (prestige) …
Marketing is broad based activities involve the strategies surrounding the planning, designing, pricing, promotion, distribution of goods to satisfy and meet the needs of customers. The centre focus of marketing activities is built around the customers. Thus, the marketing 4Ps (product, pricing, promotion, and place) …
QUESTION 1 Externalities in this situation exist where the Government, Country or Private Organisation decides to launch a new satellite causing costs and benefits to other members of society which do not impact on the G,C or PO. Such externalities include: Hazard to the useful …
A bank is an institution that deals in money and its substitutes and provides other financial services. Banks accept deposits and make loans or make an investment to derive a profit from the difference in the interest rates paid and charged, respectively. In India the …
Production Possibility Frontier – “a model that illustrates the trade-offs facing an economy that produces only two goods. It shows the maximum quantity of one good that can be produced for any given quantity produced of the other” (Krugman & Wells, 2009, G-7). When an …
A tool that may be able to assist in defining a marketing strategy of a business and to generate optimal response from specific consumer targets is the Marketing Mix. The Marketing Mix can be adjusted on a frequent basis in order to meet and satisfy …
It would be very hard or even impossible for big box stores like Wal-Mart to sell products that are identical to what Urban Outfitters stock. To start with, their modus operandi when getting into a particular market situation would face significant challenge in counterculture market …
1. Vitamins segmentation can be done under two factors of demographic segmentation: age and life-cycle stage and gender. For example: many companies have vitamins for kids that taste fruity and come in an assortment of colors compared to the vitamins for adults. Vitamins are also …
The concept of the Bottom of the Pyramid (BOP) market was originally developed by C.K. Prahalad in “The Fortune at the Bottom of the Pyramid” to highlight a large potential market made up of a large segment of the world’s population that has, until recently, …
Topics
Common topics are supply and demand, elasticity, opportunity cost, market equilibrium, forms of competition, and profit maximization. Microeconomics should not be confused with macroeconomics, which is the study of economy-wide things such as growth, inflation, and unemployment.
Focus
Microeconomics focuses on supply and demand and other forces that determine price levels in the economy. It takes a bottom-up approach to analyzing the economy. In other words, microeconomics tries to understand human choices, decisions, and the allocation of resources.
Principles
Microeconomics uses a set of fundamental principles to make predictions about how individuals behave in certain situations involving economic or financial transactions. These principles include the law of supply and demand, opportunity costs, and utility maximization. Microeconomics also applies to businesses.
Microeconomics books
Save time and let our verified experts help you.
Hire writer