Speech Ch.9

What is the purpose of an introduction? What should it accomplish?
Get the audience’s attention, give the audience a reason to listen, introduce the subject, establish your credibility, preview your main ideas.
How do you define proximity in an introduction?
The degree to which the information affects your listeners directly. “this concerns me”.
What are ways to establish credibility as a speaker?
Be well prepared for your speech, and appear confident. Tell the audience of your personal experience with your topic.
Ten ways of introducing a speech
Illustrates or anecdotes, Startling facts or statistics, Quotations, Humor, Questions, References to historical events, References to recent events, Personal references, References to the occasion, References to preceding speeches.